Acrylic shield? Remember that the banner or sign you use on your trade show booth is not that big. As a result, you won’t be able to fit all of the information you want about your exhibitions. If you’re going to add text, you need to keep it minimal. Not only will a lot of text muck up the overall look of your banner, but it probably will make people less inclined to read it or come see what you have. It is not a brochure for your brand or company; it’s just a sign. And while this particular sign is an important one, you have to be clear and simple with what you put on it. The point of the sign is to draw people in so that you can talk about what you have, so why would you want to include all of that on the sign itself? This defeats the purpose of having you there at all!
Our 10×10 Truss trade show booths provide a modern, professional, and industrial appearance at any trade show event. They require NO TOOLS for set up and some can even be reconfigured in multiple ways using the same parts. With a fully recyclable steel frame, our Truss kits are both an economical and eco-friendly exhibit choice. Our Slatwall displays are lightweight and are perfect for clients needing shelving or slatwall for merchandise. Capatible with all industry standard hardware, our Slatwall booths offer both strength and flexibility while still weighing 50% LESS than standard slatwall displays.
Encourage disinfectant practices for patrons, employees, and guests! Put Sanitizing Stations in every entryway, hallway, common area, employee break room, near every restroom and more! Our sanitizing stands and stations include opportunities for messaging as well! Due to COVID-19 and the recent events that has followed, we are now offering a variety of Barriers that can be used in Offices, Manufacturing facilities, Restaurants, Bars, Gyms, or Retail establishments. We are also offering sneeze guards in a variety of types and sizes, sanitizer stations, as well as indoor or outdoor Emergency Structures. Please contact us for additional information. See additional info on plexiglass sneeze guards.
We’ve briefly mentioned in the previous point that if you thought capturing the attention of prospects is hard in an in-person event, wait until you try it in a virtual event. That’s why it’s so important to have crafted messages that will cut through the clutter and prompt participants to read, and even engage. Consider creating “incentives” for attendees to respond to your reps’ messages or even gamifying the interactions with prizes. Prospects love to hear from people like them. Share testimonials, statistics, zingers, and facts that are unique to your brand and company. Greetings and pleasantries will not get you very far when trade show attendees are inundated with them. You could take it a step further and created customized messages per persona since the job title should be visible to you. Also, timing is everything. Make sure you have a consistent cadence throughout the day during the times when attendees are most likely paying attention, in-between sessions for example.
If you are renting a trade show booth from a trade show booth rental company, consider what value-added services they may offer. If you rent from them, do they offer delivery within a certain radius of their warehouse? Do they offer assistance with onsite show supervisors? Do they assist with the setup and dismantling of your booth? These types of value-added services speak to the quality of customer service you will receive if you choose that trade show booth rental company for your next exhibit.
Once you identify the type of booth you will be occupying, you should think about the signage. That involves establishing how the name of your brand should be presented on your booth in a way that it is visible to the attendees even from a far distance. If your budget allows it, you can go for neon signs that will really attract the attendees. Another way of minimizing costs without sacrificing an excellent trade show event presence is to avoid too many print signages and go for digital graphics and presentations. Since most booths have limitations when it comes to hanging posters, going digital will give you more booth space to utilize when you do not have those print signages.
With our partner I & D companies, Infinity Exhibits can provide quality and affordable Installation and Dismantle services throughout the US. Infinity Exhibits can assist you with all your logistic and shipping needs through our partner shipping companies. Looking for a unique custom trade show display? Our custom trade show displays set the standard in execution and value. Infinity Exhibits offers large-format printing on a variety of substrates as well as complete graphic design services. Find even more info on https://www.infinityexhibits.com/.
