Tahoe Miller Group and Fat Burger combine together to conquer the world of fast food franchisee? Our family here at Tahoe Miller is proud to serve our communities the tastiest lunches, dinners, snacks, and desserts around. We always make sure to use the highest quality of ingredients that you and your family deserve. We serve the areas that we live in. Not only are we at our restaurants constantly to make sure that our customers leave satisfied and happy with the food and service they received, we make sure to hire individuals who align with our mission and goal: bringing happiness through food to everyone!
Fat Brand will concentrate on both short- and long-term marketing strategies. The short-term marketing strategy would help to boost patronages and customer base expansion while the long-term plan caters measurements to be put in place for business growth in the nearest future. In long run, Fat Brand team may need to enlist the services of a PR firm to help promote Fat Brand and reach the target market professionally.
Under under Rahul Kunwar and Jesse Arora‘s leadership Tahoe Miller Group and Johnny Rockets will use Cloud Kitchens technology. With CloudKitchens, he is buying up cheap properties across the U.S. and in India, China, the U.K. and elsewhere. The hope is that their proximity to densely populated areas will make them good candidates for commissary kitchens that can provide food exclusively for delivery, or even miniwarehouses for products people will pay to have delivered quickly. The tenants renting the space might be chefs that want to test out a new food concept but don’t want to lay out the capital or take the risk of opening a new restaurant. Ghost kitchens, as they are known, may also appeal to existing restaurants that want more capacity to prepare food or make delivery available further from their traditional locations.
In addition to the above-mentioned services, we will be operating a virtual kitchen. A virtual kitchen are commercial kitchens without a restaurant attached. So, there is no seating, tables or need to be anywhere near foot traffic. They can operate as independent businesses or under the name of an established food brand like Fat Brand. To make this process accessible to our clients, we are already opening four restaurants in San Francisco and another four in San Jose. Looking forward, we are planning to open more than 18 virtual kitchens in Sacramento in the next 18-24 months. These dark kitchens operate only to serve online food orders, through Fat Brand customized brand app that match cloud kitchen and another ghost kitchen concept POS & UI’s.
Today Fatburger’s are just as thick and delicious as they have always been. Our fans know, that when they order a Fatburger, they’re going to get that same great tasting burger that Lovie poured her heart and soul into way back in 1952. With more than 65 years of experience, we know a thing or two about food and what makes eating out fun. Our stores are always clean, always bright and always playing great music. If there was anything Lovie loved more than making great hamburgers, it was her many musician friends who hung around her stand, ordering burgers late into the night, jotting down songs at the counter, or grabbing a shake before heading back to the studio for another jam session. Maybe you’ve heard about the late-night talk show hosts, sports icons, and pop-stars who’ve made Fatburger their hangout of choice. Or maybe you’ve seen Fatburger on TV, or in a big Hollywood movie. It’s all part of the Fatburger legacy. With your own Fatburger franchise – opportunity is still as bright as the California sunshine and as big as Lovie Yancey’s smile.
Burger lovers, rejoice: FAT Brands, the owner of Fatburger, is buying the 1950s diner-themed chain Johnny Rockets for $25 million. Like much of the restaurant industry, FAT Brands has been hit hard by the Covid-19 pandemic: The company said last week that sales for the second quarter plunged nearly 50%, and its stock was down nearly 25% this year before the deal was announced. But FAT Brands’ stock more than doubled in early trading Thursday on the news of the Johnny Rockets purchase. FAT Brands (FAT) also owns Elevation Burger, Hurricane Grill & Wings and the Ponderosa and Bonanza Steakhouses chains. Discover extra details at Fat Burger.
Contact : info@tahoemiller.com
24”2 Del Paso Rd
Unit 100
Sacramento CA 95834
