Who is Jeffrey Lane Romero and some of his digital marketing ideas? I was born and raised in the Salt Lake City, Utah valley where I am a proud graduate of the University of Utah. After spending some time on the road playing drums in a couple of bands following college and a stint in Denver, I found myself in Sacramento managing digital marketing for an online retailer of lighting and home goods. I helped grow the company’s organic and paid marketing strategies while breaking traffic and sales records along the way.
Jeff Romero is a SEO marketing entrepreneur and his education includes Courses included Internet Marketing & eCommerce, Marketing Management, International Marketing, Marketing Research, Advertising & Public Relations, Business Statistics, Business Writing and Strategic Management. Completed marketing research project for development and budgeting of new IT services for the David Eccles School of Business (2008) Completed trade marketing / brand promotion internship for Utah-based airline (SkyWest Airlines). Managed live Google Adwords campaigns and budgeting for local auto dealerships as part of semester project.
Jeff Romero about himself : After spending ~10 years in various in-house enterprise marketing manager roles and managing a pool of clients on the side, I am now the proud co-founder of a digital marketing agency called Octiv. We support key business decision makers with high growth marketing campaigns focused on improving their ROI.
Jeff Romero SEO tips: Breeze is a caching plugin from the hosting provider Cloudways that allows web applications to increase speed through caching, HTML / CSS / Javascript minification and more. Through this plugin, I’ve been able to optimize sites to score much higher on PageSpeed Insights and GTMetrix (if you’re not familiar with these tools, I highly recommend research them and running your site through them).
Combined, our experience ranges from helping local businesses spanning attorneys, medical practices, roofers and real estate agents to the likes of large companies like AutoZone, Apple, Lumens, Coldwell Banker and Name.com. Reach out today and let’s figure out how we can get your online marketing where you want it to be. We offer monthly contracts beginning at $500 for local SEO services, competitively priced paid search plans and well-structured content management plans, as well as complete web design services.
Jeff Romero, cofounder of Octiv Digital, agreed that brands and digital marketing teams need to focus on where the majority of their customers search, which is most likely Google. “However, it’s important to keep alternative search engine trends in mind, especially while reviewing Google Analytics data.” There’s a chance your brand could receive some relevant traffic on another search engine that’s worth looking into. “On top of that,” Geary continued, “users are tired of having their data tracked to the smallest, most intimate details and then watching that data get sold off to third parties.” The large tech companies have such size and ubiquitousness that they have a monopoly on consumer data. “We know intuitively that too much power leads to corruption and is almost never in the best interest of the client,” agreed Turczynski and “to some extent, we’re starting to see the nascent stages of this backlash against Google.” Discover more information on Jeff Romero.
