Latest luxury brands advertising changes after pandemic from Jarábik Barbara
Posted On Dec 5 2022Barbara Jarabik considerations on luxury brands advertising impact after pandemic: One approach is to focus on the luxury of rarity, or the exclusivity of the product or service. This can be done by ensuring that only a limited number of items are produced, or by creating a waiting list for potential customers. The luxury of experience, on the other hand, is about creating a luxurious experience for customers. This could involve everything from offering VIP access to events to providing concierge services. Another approach is to focus on the quality of the product or service. This may involve using only …